Mision de ingles del 12/8/22
The coming works
THE U.S. SECURITIES AND EXCHANGE COMMISSION REPORTS
that in the first six months of 2022, the word metaverse ap-
peared in regulatory filings more than 1,100 times. The entire
previous year saw 260 mentions. The preceding two decades?
Fewer than a dozen in total. It increasingly feels as though
every corporate executive must mention the metaverse-and,
of course, how it naturally fits the capabilities of their company
better than those of their competitors. Few seem to explain
what it is or exactly what they'll build. The executive class also
appears to disagree over fundamental aspects of this new plat-
form, including the criticality of virtual reality headsets, block-
chains, and crypto, as well as whether it's here now, might be
soon, or is decades in the future.
None of which has constrained investment. Much has been
written of Facebook's name change to Meta and the more than
$10 billion it now loses each year on its metaverse initiatives.
But six more of the largest public companies in the world-
Amazon, Apple, Google, Microsoft, Nvidia, Tencent-have also
been busy preparing for the metaverse. They are reorganizing
internally, rewriting their job descriptions, reconstructing their
product offerings, and prepping multibillion-dollar product
launches. In January, Microsoft announced the largest acqui-
sition in Big Tech history, paying $75 billion for gaming giant
Activision Blizzard, which would "provide building blocks for
the metaverse." In total, McKinsey & Co. estimates that corpo-
rations, private-equity companies, and venture capitalists made
$120 billion in metaverse-related investments during the first
five months of this year.
Nearly all of the aforementioned work has, thus far, remained
invisible to the average person. Rather like the metaverse it-
self. There isn't really a metaverse product we can go buy, nor
"metaverse revenue" to be found on an income statement. In
fact, it might seem as though the metaverse, to the extent it
ever existed, has already come and gone. Crypto has crashed.
So too has Facebook's market capitalization, which topped
$900 billion when the company changed its name to Meta, but
now sits around $445 billion. This year, video-gaming sales have
fallen by nearly 10%, in part because of the waning of the pan-
demic that forced many people inside.
To many, it's a good thing that the metaverse seems to be
sputtering. The largest tech platforms have already established
enormous influence over our lives, as well as over the technolo-
gies and business models of the modern economy. It's also clear
that there are many problems with today's internet; why not
solve them before moving on to what Mark Zuckerberg calls
"the successor" to it?
The answer is embedded in that very question. The meta-
verse, a 30-year-old term but nearly century-old idea, is forming
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